Top 10 e-commerce sites in the world based on visitors

We are living in an e-commerce era and many of you might have your own e-commerce websites selling your own products. So who all are the biggest ecommerce players in the world? Lets have a look at the top 10 ecommerce websites in the world. This data is based on alexa traffic rank, which gives you the approximate data of traffic to a website.

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1. Amazon

Alexa traffic rank:  7




Amazon was started in 1995 as online store for books . But very sooner, they expanded to all other trendy products like DVD,electronics and other ones. Amazon now do have nearly 1 lakh employees .It is said that amazon do have more 250 M unique visits per month. The growth of amazon was really fast and have acquired a lot of companies.

Read about - The top 10 website acquisitions

2. Taobao


Alexa Traffic rank: 12

Taobao is the biggest market place in china. It do have more than 800 million products listed and 500 million users. It is the worlds largest e-commerce website next to amazon.

3.  Ebay

Alexa Traffic rank: 26

Ebay is an American ecommerce company found in late 1995. Ebay is one of the oldest ecommerce websites and does have operations all over the world. Ebay was the first one to introduce the market place concept to ecommerce shopping cart websites.

4. Tmall

Alexa Traffic Rank : 35

Tmall is the most popular online retail store in china. It was started in 2008 by the same taobao group, now operated by the Alibaba Group. It do have nearly 181 million registered buyers. According to alexa, its the 8th most popular website in china.

5. Alibaba

Alexa traffic rank: 71

Alibaba is the global version of Chinese company and it is world’s largest online business-to-business trading platform for small businesses. This same alibaba group owns Tmall and Taobao . It do have nearly 80 million registered users.

6. Flipkart

Alexa traffic rank: 116

Flipkart is the leading e-commerce company of India found in 2007. Very much like amazon , flipkart also started with books and expanded to other products later. In fact, flipkart taught e Indian people to shop online. Flipkart stands inside the 10 most popular websites in India (in terms of traffic). They did implement the Cash On delivery system which really worked out for the Indians.

7. Walmart

Alexa traffic rank: 140


Walmart is an American owned company and the biggest retailer in the world. It do have different outlets all over the world. People can buy these products online from

8. SnapDeal

Alexa traffic rank: 246

Snapdeal is on of the biggest ecommerce platforms in India which ships more than 25k products per day. It was founded in 2010. Initially, snapdeal was mainly for deals (that you will get products for special offers). Later on, it switched into a complete e-commerce portal. It was big news that Ebay did invest in Snapdeal that they got access to snapdeal's 20 million registered user accounts. Snapdeal was on 6th position some months before in this list, but now it has been dropped down to position 8. Snapdeal, had to go through some negative issues , this might have been the reason for traffic drop.

9. BestBuy

Alexa traffic rank: 265

BestBuy is an American multinational consumer electronics corporation. It does have a vast collection of electronic goods at cheap price. The global brand name of best buy(very much like walmart) attracts visitors to the website and makes this a grand success in America.

10. Jabong

Alexa traffic rank: 267

Jabong is another Indian ecommerce website mainly in the fashion and lifestyle niche. It was launched in 2012 and had rapid growth all over India. Jabong does have the inventory model as well market place model. Jabong has now taken over ebay in India in terms of traffic.


Alexa traffic rank: 365 


This is the ebay's Indian version. ebay is an American company founded in 1995. ebay is basically a market place where seller can list their products. Ebay is one of the oldest market places in the web industry. It do have auction as well as buy now feature for a product.


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Conclusion and important observations

Well I recently updated this post. I noticed a difference in traffic ranks for these e-commerce sites. Almost all of these sites listed here except ebay had an improvement in traffic. Well the order remained almost the same except for snapdeal which was number 10 in the list before .Snapdeal is now number 6.

These are my main observations about this change in traffic rank for these ecommerce sites.

  • These ecommerce sites improved their traffic - Almost all sites in the list has improved traffic, which means people started more purchasing. Great news! Ecommerce is growing!
  • Indian sites gained more popularity - Well , thanks to Indian buyers! Indian ecommerce sites like flipkart,snapdeal etc improved their rank and jabong which was not in the list before go into the list.
  • Increase in mobile traffic- Mobile traffic to all these sites improved a lot , which means people prefer buying through mobiles. So no second thoughts, make your ecommerce website mobile friendly

This list about world's top 10 e-commerce site has been prepared via the data collected from Alexa.

What do you think about this data?
Which is your favorite e commerce store? .

Post your comments.

Author: Linjo Joson

Myself Linjo Joson, here in dollarfry , I write articles about creating and optimizing websites as well as making money from your online business. I am PHP/WordPress developer by proffession.I love web analytics and driving traffic to them(doing this for 9 years). You can find me on Google+

  • That’s great research. As i think website popularity are depend on visitors.
    Thanks for sharing this list.

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  • Good article, Thanks

    • linjojoson

      Hey Aliakbar,

      I am glad you liked it

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